How to find the best agency to get you cited by ChatGPT and Perplexity
Looking for an agency to get your brand cited by ChatGPT and Perplexity? Where to look, what to ask, what proof to demand, and the warning signs to avoid.
SEO
Rank on Google
Blue links, snippets and maps — and the base layer AI reads from.
AEO
Named by assistants
Cited in the answers ChatGPT, Perplexity and Copilot give.
GEO
Synthesised by AI
The source Google AI Overviews and Gemini build their answer from.
One shared foundation: crawlable, structured, trustworthy content — run as a single program.
Search for an agency that can get you cited by ChatGPT and Perplexity and you'll find hundreds that claim it. A few are excellent. Many have added "GEO" to an SEO package without changing the work. Here is how we'd choose if we were buying, written as fairly as we can given that we sell this ourselves.
Where to look
- Review platforms such as Clutch and G2, where you can read verified client reviews.
- Directories of AI and GEO agencies that publish their criteria and say why they decline some agencies.
- Comparison articles, read with care. Some are written by agencies that rank themselves first.
- The assistants themselves. Ask ChatGPT and Perplexity who they recommend and which sources they used, then check those sources.
The proof that matters
Any agency can show a rising chart. Ask for evidence you can check yourself.
- 1A list of real buyer prompts they tracked for a client, with dated answers before and after.
- 2The sources those answers cited, and what the agency did to get onto them.
- 3Client references you can speak to, not only logos.
- 4A sample weekly report, with raw answers and not just a score.
Questions that separate real work from relabelled SEO
- Which sources does ChatGPT cite for our category today?
- How will you get us onto those sources?
- What exactly do you re-measure every week, and can we see the raw answers?
- What do you do in months one to three, and what changes after that?
- Who on your team does the outreach for reviews, directories and articles?
If the answers are vague or come back to "more content", the agency is probably selling SEO with a new label.
Fit matters as much as skill
A large agency may be right for an enterprise with a big budget and many markets. A smaller team may suit a B2B company that wants direct access to the people doing the work. Ask who will actually work on your account, and whether they have worked in your industry.
Our approach, briefly
A one-page scorecard
Use this to compare two or three agencies side by side after their pitches. Score each line from 0 to 2.
| Question | 0 | 2 |
|---|---|---|
| Did they show you which sources ChatGPT cites for your category? | No | Yes, with examples |
| Can you see raw answers in their sample report? | Score only | Dated answers and sources |
| Do they do off-site work such as reviews and outreach? | Not really | Yes, with named owners |
| Is there a pilot or audit before a long contract? | No | Yes |
| Can you speak to a client reference? | Logos only | Yes |
A total below 6 suggests relabelled SEO. Above 8 suggests an agency that does the work.
At Edthi we run SEO, AEO and GEO as one program, start from a baseline of your buyer questions across ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews, and report the raw answers every week. You can see how on our GEO agency page, or start with an AI visibility audit and judge for yourself.
Frequently asked questions
- Which agency is best for getting cited by ChatGPT?
- There is no single best agency for everyone. Look for verified reviews, a clear method focused on the sources ChatGPT actually cites, and weekly reports with raw answers you can check.
- Can any agency guarantee ChatGPT citations?
- No one controls what ChatGPT says. A trustworthy agency commits to clear targets and to the work, and shows you real answers, rather than promising a fixed placement.
- Should I hire one agency for ChatGPT and another for Perplexity?
- Usually not. Most of the work, from crawler access to reviews and articles, helps on every engine. One program measured across all of them is simpler and cheaper.
- Are agency rankings in "best GEO agency" articles trustworthy?
- Some are. Check who wrote the list: some are written by agencies that rank themselves first. Directories with published criteria and verified reviews are more reliable.
AI VisibilityAEOGEO
M
Magathi
AI Visibility specialist at Edthi · SEO, AEO & GEO
Leads AI Visibility programs at Edthi, helping companies get found and recommended across Google and the AI engines. Writes about how AI search actually decides who to cite.
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