AI Search Optimization Agency
Search now has more than one front door: Google, Google AI Mode, ChatGPT search, Perplexity, Gemini and Copilot. AI search optimization makes sure you're found behind each of them.
Buyers don't stick to one search tool. They Google something, ask ChatGPT a follow-up, and check Perplexity for sources. Each tool decides what to show differently. AI search optimization is the practical work of showing up across all of them — and knowing, per tool, where you stand. Edthi runs it as one program with one weekly report.
Every AI search tool, covered
Each tool pulls from different sources and rewards slightly different things. We work out what each one needs.
- Google AI Overviews and AI Mode — drawn from Google's own index and rankings.
- ChatGPT search — its own crawler plus third-party search data.
- Perplexity — cites sources inline and favours fresh, well-structured pages.
- Gemini — Google's model, closely tied to Google's index and entities.
- Copilot — built on Bing, so Bing indexing matters.
- One baseline and one weekly report across all of them.
What's included
Multi-engine baseline
Your buyer prompts run on every major AI search tool, recorded.
Index coverage
Google Search Console and Bing Webmaster Tools set up and clean, IndexNow on.
Quotable pages
Key pages rewritten so any engine can lift a clean answer.
Entity and schema
Consistent brand facts and markup engines can trust.
Citation building
Mentions on the sources AI search tools cite most in your category.
Per-engine reporting
Where you're found, engine by engine, every week.
Engine by engine
- 01
Google
Classic SEO plus snippet and AI Overview eligibility: indexed, fast, clear, well marked up.
- 02
Bing and Copilot
Bing Webmaster Tools, IndexNow and Bing-specific fixes — often ignored, often easy wins.
- 03
ChatGPT search
Allow OAI-SearchBot, make key pages quotable, and earn mentions on the sources it cites.
- 04
Perplexity
Fresh, dated, well-sourced pages, plus presence in the communities it cites.
- 05
Gemini
Strong Google entity signals — Knowledge Panel, consistent profiles, Google Business Profile where relevant.
- 06
Cross-engine tracking
The same prompts on every engine, so you can compare like with like.
What happens month by month
Agree the buyer prompts, benchmark ChatGPT, Perplexity, Gemini, Copilot and AI Overviews, and fix crawler access and schema.
Rewrite the pages that should win, build answer blocks, align the brand entity across the web, set up weekly tracking.
Most of the effort moves off-site: earning mentions on the sources AI cites, publishing original data, refreshing what's already working.
A short report: prompts tracked, where you're named, what changed, what we're doing next.
How we work
- 01
Benchmark
We agree your buyer prompts and record where you're named today.
- 02
Fix the basics
Crawler access, schema and the pages that should win, rewritten to be quotable.
- 03
Earn trust
Mentions on the third-party sources the engines actually cite.
- 04
Report
The same prompts re-run every week, with what changed and why.
Why Edthi
We don't pick one engine and hope. We measure all of them and put effort where your buyers actually search.
- One program across Google, AI assistants and AI Overviews, not separate vendors.
- Targets agreed up front and reported against weekly.
- Our guarantee is a performance commitment — targets agreed on day one, and we keep working until they're met — not a promise of a fixed spot in an AI answer.
- Built for US and other high-value markets, with an agentic content engine behind the work.
Questions buyers ask
What is AI search optimization?
AI search optimization is improving how your brand appears in AI-powered search — Google AI Overviews and AI Mode, ChatGPT search, Perplexity, Gemini and Microsoft Copilot. It combines classic SEO with work on quotable content, entity consistency and third-party citations.
Do I need to optimize for each AI search engine separately?
Mostly no — the core work is shared. But each engine pulls from different sources (Google's index, Bing's index, its own crawler), so a few engine-specific steps matter, like Bing Webmaster Tools for Copilot.
Which AI search engine matters most?
It depends on your buyers. For most B2B companies it's Google (including AI Overviews) and ChatGPT, with Perplexity rising for research-heavy buyers. Our baseline shows where your buyers' questions are actually being answered.
Can you guarantee rankings in AI search?
We guarantee the commitment, not a specific placement: targets agreed up front, and we keep working until they're met. AI search results change constantly and no vendor controls them. We commit to the work and to honest weekly measurement.
Ready when you are.
Book a 30-minute call, message us on WhatsApp, or drop your details and we'll reach out. We'll show you where you show up today across Google and the AI engines — and the plan to become the answer.